Does Your Short Term Accommodation Have Personality?

As an investor of a short term accommodation (holiday, corporate or other) have you considered giving your investment property personality?

In the past, as a prospective tenant of short term accommodation in Australia, I've sifted through listings in holiday hot spots around Australia. I have to say the ones that catch my eye are those with personality that jump right out at me with a catchy name and some high quality images on a professional property website.

I'm usually looking for a property that's appealing to me and my family especially when I'm seeking short term accommodation for longer stays.

With a name and personality an investor can develop a logo and build this into a property profile website, incorporate a basic booking system and market widely on short term accommodation sites like Welcome In - The Short Term Accommodation Specialists. A Place to BUY, STAY in and MANAGE short term accommodation in Australia.

It's amazing what a name, great logo, professional online property profile and consistent marketing messages can do to generate bookings. 

By naming your short term accommodation property it can be promoted much easily through word of mouth. For example we've received many referrals and positive feedback on our Perth Hills property, The Rocks. Short term accommodation tenants (holiday, corporate or other) love to tell their friends about properties that left a lasting impression - those with a name have somewhat of an advantage!