How Are You Leveraging off Major Holidays & Events?

Whether you believe in the American tradition of Halloween, or are turned off by the materialistic consumer driven motivation behind the special event, it is still a major draw card for you in terms of attracting guests to stay in your holiday rental.Some of your local tourism stakeholders will be planning events around Halloween. Do you know how to find these events and how to get your short term accommodation noticed? We've just developed a Welcome In Mandurah Facebook page to improve the livability of our hometown and this is a great way to find out what local businesses are up to and sharing it with you audience.If there are inbound tourists visiting your region you can bet that they are searching for accommodation to attend an up coming event. It may not be a Halloween event. This is just an example.Familiarise yourselves with all the major events that are going on in your region and list this information on your short term holiday rental accommodation website, your social media pages, run promotions, talk about the events, engage with your audiences using particular events as a top of conversation.Your regional Visitor Centre is the best place to start. Our friends at Triplify are also developing an amazing event database in Australia, and globally. Keep checking on them to identify events that can assist with your short term holiday rental accommodation marketing.We've been busily pinning some Halloween decorating ideas on our Pinterest page. Some more inspiration for you...a bit of fun for you and your guests.If you have enjoyed this article maybe you'd like to subscribe (free) to the Welcome In e-news. I try to publish these every few months to a community of holiday rental managers in Australia. I encourage you to make contact with me if you have any queries about any aspect of your holiday rental management journey. If I cannot assist you I can certainly point you in the right direction. I am well connected with niche industry holiday rental stakeholders in Australia.